Tuesday, January 8, 2013

Brands // By FoA

Time to introduce a brand I recently discovered. The relatively new brand 'by FoA', was created by by Karlijn Boersma, an AMFI graduate who afterwards started First of August, an Amsterdam-based creative company. As written on their website: 'by FoA' is the first clothing line of First of August. The collection is inspired by Karlijn's vision on fashion and style.

The 'by FoA' items are a subtle blend between elegance and ease. The clothing collection 'by FoA' is based on Karlijn's vision on style. Inspired by her favorite vintage items, simple shapes and colors and cities around the world, she designed a collection with a subtle blend of elegance and ease.'
Fun fact, First of August started out as a blog, created August first, 2010. From that moment on, Karlijn decided she would start sharing her thoughts and inspiration with the world.
Photo's from www.firstofaugust.com
I remember when I saw the 'by FoA' clothing for the first time. It was in the AMFI statement store and I was happily surprised about the quality and timeless elegance of the clothing. Especially the black colbert (that also comes in white) was immediately a favourite of mine. The brand, in my eyes, sits perfectly between Weekday and Filippa providing you quality items for a good price.

The 'by FoA' clothing collection is available online and offline at By AMFI. You can fiend more information about the brand By Foa or the other projects of the First of August on www.firstofaugust.com

14 comments:

  1. Love the clean lines and the colour palette! Looks awesome! xx

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  2. Wauw, prachtige vormgeving.
    Thanks for sharing this Chrissie :)

    xoxox

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  3. i like that middle girl. She seems intense.

    -liv
    http://chocolivlovelaugh.blogspot.kr

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  4. Didn't heard about this brand but those coats are really amazing, thanks for sharing the fashion stuff you discover!

    And thanks for your lovely comment in my post too! The best for you!

    Pablo from fungiexpress.com

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  5. LVE the coats, they are amazing
    :)
    x the cookies
    samecookiesdifferent.blogspot.com

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  6. beautiful, thank you for your comment.

    kisses.

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  7. Wat een prachtige coats zeg!



    http://style-chameleon.blogspot.com/

    €100 NELLY VOUCHER GIVEAWAY!!!

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  8. their collections are so clean and smart. what you wrote there about their timeless elegance is so true! love that white long coat set :)

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  9. Hi, I just discovered your blog and love it. This collection you show is clean and minimal, love love. And the outfit from bellow is lovely, love the burgundy top and, of course, the shoes and glasses!!! Best Regards from Spain. www.elsexodebildelamoda.com

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  10. AMAZING!!!!LOVE THE SECOND PHOTO!!!!!

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